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100% plant-powered, nutritionally complete.

Formulated using a balanced spread of plant-based proteins, superfood ingredients, slow-release carbohydrates, Omega 3, 6 and 9 plus a range of essential vitamins and minerals.

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Dogs love HOWND

Thousands of dogs love the taste of HOWND: healthy, happy dogs should enjoy their food.
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Less itch, less scratch

HOWND is hypoallergenic, free from allergens found in animal proteins that can cause irritations.
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Better food, better mood

HOWND contains slow release carbohydrates such as oats and brown rice to ensure positive energy balance.
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More protein = more play

HOWND is high in protein but low in fat helping dogs stay lean, healthy and full of joy.
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Shiny eyes and coats

Eating a balanced, nutritionally complete diet helps dogs shine. HOWND contains all the vitamins and nutrients they need for healthy skin and bones.
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Pet and planet kind

100% plant-powered, HOWND only contains clean, cruelty-free ingredients, doing better by our best friends and the planet.
*Per meal calculations based on an average sized dog (15kg in weight), using dry food alone and consuming 220g a day.

“High-quality food my dog loves, and I feel confident she’s getting all the nutrients she needs.”

Customer review

TRANSITION FEEDING GUIDE

Current
Hownd

25%

DAYS 1-4

50%

DAYS 5-8

75%

DAYS 9-13

100%

DAY 14
Raw fed dogs may require a transition over 4 weeks | 25% | 50% | 75% | 100%
The Hownd Club