happy dogs running together

A common question we often get asked is, can dogs really be vegan and healthy? New research has now emerged that yes, dogs can infact be healthier when on nutritionally complete plant based diets compared to meat.

The largest dog study about plant based dog food to date found that vegan diets when compared to conventional diets could be healthier and safer for dogs in many ways and could even help them live longer. The Vegan versus Meat-based dog food study says: “Our study of 2,536 dogs is by far the largest study published to date, exploring health outcomes of dogs fed vegan and meat-based diets. It analyzed a range of objective data, as well as owner opinions and reported veterinary assessments of health. It revealed that the heathiest and least hazardous dietary choices for dogs, are nutritionally sound vegan diets” (Knight and colleagues, 2022). 

Over the course of a year, dog parents gave responses to 22 different health factors including allergies, arthritis and ear disorders and reported on their dog's wellbeing. The results found that almost half the dogs (49%) fed conventional meat diets suffered from the outlined health disorders compared to 43% fed raw meat and just 36% of vegan dogs.

The research showed that dogs fed plant based dog food showed just as much enjoyment while eating as dogs eating meat based dog food; meaning dogs can be happy eating vegan dog food.

Watch the video below to hear Winchester University's Professor Andrew Knight, summarise the key findings:

Common allergies in dogs

In addition to these findings, a 2016 study found that 34% of dogs are allergic to beef, 17% are allergic to dairy and 15% are allergic to chicken. Meat is also known to carry hazardous pathogens for dogs. A vegan diet can help eliminate these issues and is proven to be healthier than conventional dog food. 

dog happy in lavender field

Why HOWND Superfood?

HOWND is vet approved to be nutritionally complete, naturally hypoallergenic and made with 100% clean vegan ingredients. HOWND supports the switch to flexitarian or vegan dog food to care for your pup’s health the best way you can. HOWND Superfood has high protein, low fat, low purine meaning healthy and tasty meals. HOWND wet food comes in three nutritious flavours: Hearty Quinoa & Pumpkin Casserole, Fresh Blueberry & Coconut Porridge, and Fragrant Papaya & Lentil Dahl. Each with unique flavour profiles, all containing a nutritional balance of plant-powered proteins. Our Dry Superfood Pumpkin, Quinoa and Moringa also provides your dog’s daily nutrition with added vitamins and minerals. 

Provide your pup with a happier, healthier life with HOWND Superfood. HOWND has been offering nutritionally complete vegan dog treats since 2018 and vegan dog food since 2021. With both dry and wet dog food, HOWND offers a selection of food for any furry friend along with three flavours of wet food to please any picky pup.


HOWND creates products that help keep dogs happy and healthy for life, while encouraging others to live a planet-kind, cruelty-free lifestyle. We believe the world would be a better place if more people embraced the power of plants.

Our products are kind to our precious planet and the animals that inhabit it. That’s why dogs and their humans love HOWND.

We are convinced that dogs can thrive without compromising the welfare of other animals. Since day one, HOWND pet care has been certified by Cruelty-Free International and is accredited by The Vegetarian (Vegan) Society, PETA Cruelty-Free and The Ethical Company Organisation.

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