CRUELTY FREE
We don’t test. We don’t kill. We never will.
PLANET FRIENDLY
We are passionate about reducing our pawprint on the planet
NO JUNK INGREDIENTS
If we can’t pronounce it, we won’t use it
INNOVATION IS IN OUR DNA
Since 2015, we've been pioneering cruelty-free plant-based pet care. Take our Skin, Nose and Paw Balm below for example; we love bees and want to protect them from cruelty, which is why our award-winning balms with added sun protection include Candelila wax (made from a sustainable shrub) instead of Beeswax. Happy bees and happy dogs! Then come our shampoos and body mists. Dogs simply look, smell and feel great after being bathed or spritzed in our natural, essential based formulas. Finally, there's our Hero Bowl. Voted the #1 pet bowl by Pet Business World in 2019, the antibacterial HERO Bowl is made with proven silver ion technology and kills up to 99.99% of bacteria and viruses.
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POWERED BY PLANTS. NOT ANIMALS.®
We believe the world would be a better place if more people embraced the power of plants. Our products are kind to our precious planet and the animals that inhabit it. That’s why dogs and their humans love HOWND.
We founded Bring Your Dog To WorK Day
We actively promote the wellbeing benefits of dogs in the workplace and founded this national event in 2014. We have raised thousands of pounds for animal welfare chariites. Put June 25th 2021 in your diary!
